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Everyone Said Royal Enfield Was Finished. Siddhartha Lal Asked for Two Years.
Founder LeadershipAugust 2026

Everyone Said Royal Enfield Was Finished. Siddhartha Lal Asked for Two Years.

At 26, with no turnaround record, he fixed the machine before touching the market, then made the company smaller on purpose. Royal Enfield crossed ten lakh motorcycles sold in FY25.

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§03 · Archive

All Articles.

A · 01 Founder Leadership · August 2026

Everyone Said Royal Enfield Was Finished. Siddhartha Lal Asked for Two Years.

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A · 02 Founder Leadership · August 2026

C K Venkataraman: How Tanishq Fixed a Decade of Being Wrong About India

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A · 03 Founder Leadership · August 2026

Ramesh Chauhan Sold Thums Up to Build Bisleri From Scratch

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A · 04 Founder Leadership · August 2026

Sunil D'Souza Turned Down Tata's FMCG Job, Then Built It From Tea and Salt

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A · 05 Founder Leadership · July 2026

Shailesh Jejurikar: P&G's First Indian-Origin CEO in 187 Years

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A · 06 Founder Leadership · July 2026

Sudhir Sitapati: Why He Left HUL's Safest Seat for Godrej

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A · 07 Marketing Leadership · August 2026

Solitario's Netflix Moment Exposes a Marketing Hiring Gap

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A · 08 Category Intelligence · August 2026

Aukera Raised ₹90 Cr: Inside India's Lab-Grown Diamond Race

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A · 09 Founder Leadership · July 2026

Suresh Narayanan: The MD Who Walked Into the Maggi Ban

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A · 10 Founder Leadership · July 2026

Sanjiv Mehta: The HUL Leader Who Never Forgot Bhopal

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A · 11 Founder Leadership · July 2026

Refused to Blink: The Boardroom Lesson Behind Marico's War With Hindustan Lever

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A · 12 Compensation Data · June 2026

The Hidden Comp Gap: Why Jewelry Brands Keep Losing Candidates at the Offer Stage

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A · 13 Headhunting · June 2026

Why the Best Performance Marketers in Jewelry Are Not on Naukri

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